A website should bring in customers, not maintenance. We build business websites without plugins and without a page builder: fast, secure, accessible and built to be found, in Google and in AI assistants like ChatGPT and Perplexity. Enquiries go straight into your own system, and afterwards the site stays fully under your control.
For many businesses, the website is a business card that was made once and has mostly needed maintenance since. Meanwhile customers increasingly search through an AI assistant, and the site never comes up there.
A website under your own control is a site with its own modern code and no third-party plugins, on hosting you control. There is nothing to update, security is built into the design, and the content is structured so that both search engines and AI assistants understand exactly who you are and what you do.
A theme, a page builder and twenty plugins. Every page takes seconds to load, and on mobile visitors leave before they have read anything.
An update every week, a plugin that is no longer maintained every year. One forgotten update is enough for a hacked site.
The site isn't at the top in Google, and when someone asks an AI assistant for advice, it names your competitor. Or a company with the same name.
A contact form sends an email to a general inbox. Who picks it up, and what happens next, nobody knows exactly.
We build the site around what visitors come to do and what you want to achieve with it. Technology, content and findability are handled in one go.
Lightweight custom code without a page builder. Pages load instantly, on mobile too, and the site meets common accessibility guidelines.
Structured data, a clear structure per page, a sitemap and an llms.txt. That way search engines and AI assistants understand who you are and when to mention you.
Forms arrive as leads in your own data layer or CRM, with a notification to the right person. No email stuck in a shared inbox.
Visitor statistics only when the visitor opts in, plus insight into which pages generate enquiries. Privacy and insight don't have to clash.
A website on a standard platform looks cheap and quick. The bill comes later, in maintenance, speed and findability.
If your current site runs on WordPress and you mainly want to get rid of it quickly, WordPress to in-house is the shortest route: we take over the existing site in one week. Website development is for a new site, a new set-up or a site that needs to do more than it does now. Want to know where you stand first? Go through the AI visibility checklist.
You watch the site grow on its own preview address, and you approve every step before it goes live. No surprises at delivery.
Who are your visitors, what do they need to find and what should the site deliver? We also look at your current site and how it performs in Google and in AI assistants.
Together we decide on the pages, the questions each page answers and the copy. No time to write yourself? We draft a first version based on a conversation.
We build the site in your brand style on its own preview address. You click through it on your own phone and laptop, and give feedback before anything goes live.
Old addresses are redirected properly, Google receives the new sitemap, and forms and analytics are tested. That way you lose no visitors and no rankings in the switch.
We keep an eye on findability and keep building where it pays off: a knowledge base, landing pages per service or an integration with your CRM. All on the same foundation.
A website should be a business asset you control yourself. That is why you get the code, the hosting and the access, and you are not locked in to anything.
The code lives in your repository and the site runs on hosting you manage yourself or that we manage for you. Domain and data are in your name.
Changing a text, a photo or adding a page doesn't have to be a project. We agree how that works: yourself, with an AI assistant or with a quick question to us.
No database with a login screen on the outside and no third-party plugins. There is simply little to attack.
More and more people ask an AI assistant for advice instead of googling. The site is structured so those assistants recognize you and can cite you.
How AI assistants choose their sources, and what you can do about it yourself, is explained in getting found in ChatGPT and Perplexity. Want the enquiries from your website followed up properly straight away? The site connects to the AI Native Data Layer, and the follow-up itself can be automated with process automation.
That depends on the number of pages, the content and what the site needs to do. After the intro call you receive a proposal with a fixed price. Because no plugins, licences or maintenance contract for updates are needed, costs stay low after go-live.
Yes. We agree up front how you want to do that: yourself in the files, with the help of an AI assistant, or with a quick question to us. Either way you don't depend on an agency for every change.
WordPress to in-house is the quick route for an existing WordPress site: we take it over in one week and upgrade it. Website development is for a new site or a new set-up, whatever your current site runs on.
Not if the switch is prepared properly. We redirect all old addresses to the new pages, submit the new sitemap and keep an eye on rankings in the weeks that follow.
More and more people ask ChatGPT, Perplexity or Copilot instead of Google. Those assistants mention businesses they can recognize and cite clearly. With clear company details, structured data, an llms.txt and pages that answer concrete questions, you increase the chance that you are the one mentioned.
Wherever you want: in your CRM, in your own data layer or in a shared mailbox, with a notification to the right person. Every form is protected against spam without annoying puzzles for visitors.
Yes. Based on a conversation we draft a first version of the copy, in your tone and with the questions your customers actually ask. You review and approve.
In the intro call we look at your current site, your visitors and what the site should deliver. You immediately get an honest view of where you stand in Google and in AI assistants.
Leave your details and we will contact you within one working day to schedule a time.
We only use your details to contact you about the intro call. No newsletter, no spam.
Thank you for your request. You will hear from us within one working day to schedule the intro call.
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